A Century of Italian Engineering

Since its inception in 1921, Moto Guzzi has maintained a continuous production legacy, crafting iconic motorcycles from the very same location for over a century. Remarkably, the brand is celebrating its 105th anniversary this year, making it a full quarter-century senior to its corporate stablemate within the Piaggio Group, Vespa.


The GMG Moto Guzzi World Days 2026

To commemorate this significant milestone, the company is opening the doors to its newly refurbished museum and factory complex in Mandello del Lario. The event, dubbed GMG Moto Guzzi World Days 2026, is scheduled for September 3rd through the 6th. The celebration serves as the grand unveiling of the brand's revitalized headquarters, which now features a state-of-the-art hub designed for workshops, immersive visitor experiences, expansive event spaces, and retail opportunities.


A Gathering of Enthusiasts

The centerpiece of the festivities will be a massive parade featuring riders showcasing Moto Guzzi models from every era of the company's long history. The route is set to stretch from Lecco to Mandello del Lario, with thousands of enthusiasts expected to join the procession. While such high attendance numbers might seem ambitious for many brands, the historical success of previous Guzzi World Days suggests that a massive turnout is a virtual certainty.


Event Details and Registration

Beyond the motorcycles, the event will offer a full itinerary of entertainment, including:

  • Live music and performances
  • Traditional food and refreshments
  • Family-friendly activities

Despite the scale of the celebration, Moto Guzzi has announced that admission for the 2026 event will be free for all attendees. However, organizers emphasize that advance registration is mandatory. Interested guests must sign up via the official event website. Upon registration, participants will receive an official invitation and a personal QR code via email, which serves as the entry pass and ensures that attendees receive real-time updates regarding the event schedule.